Dan Moves

Main Objective

The video was created to dynamically and visually announce that GitHub Copilot is now free for everyone. The goal was to highlight its features integrated into the code editor, showcasing how the tool boosts productivity and transforms the development experience.

AI palette - GitHub Brand

Below are some approved typography color pairings and gradient suggestions for AI. Typically for type, we prefer to work with straight black or white for text layout for legibility purposes as they are ADA compliant (AA).

AI Primary

#8250DF

AI Secondary

#000AFF

AI Accent 1

#096BDE

AI Accent 2

#00FF46

Story Board

Style Frame

Stage Exploration

We explored colors, gradients, and movements aligned with GitHub's identity, using storyboards and styleframes to define the structure and visual style. Custom illustrations of the VS Code interface highlighted Copilot's features.

Built in After Effects, the project relied on scripts and expressions to automate animations, with motion tests ensuring a smooth flow. Screen recordings in the breakdown offer a behind-the-scenes look at how it all came together.